Omega Health’s chief executive, Roger Stroud, said its chlorella algae products and pink salmon oil will fly the Australian flag in a bid to reassure Chinese customers over quality and safety.
"The very fact that they are single-sourced in Australia rather than from around the world from unknown sources, speaks to the purity and health benefits they can deliver,” he said.
Founded in 2010, Omega’s algae processing facility in the far north of Queensland boasts a pristine freshwater environment, he added.
The microalgae, meanwhile, is sourced from Csiro, the government’s commercial research facility from its algae bank in Tasmania, and is fully certified.
Omega’s pink salmon oil is sourced from the Southern Ocean off Tasmania and is “unlike any other high-grade fish oil available in Australia,” Stroud said.
“It is high in pure omegas 3 & 6 & 9, while Tasmanian salmon oil has no polluting issues, especially in relation to heavy metals.
"All the appropriate microbiological protocols are in place, including transport and bottling of the products,” Stroud added.