Brand New: Life-Space, Herbalife, Nestlé and Capilano in our big-name brand round-up

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Craig Silbery, from Life-Space, speaking at Probiota Asia.

Insights from probiotic pioneers Life-Space and MLM giants Herbalife, and the latest developments from Nestlé and Capilano feature in our monthly round-up of the latest brand news.

Innovation culture and stringent regulatory system: Life-Space boss discusses why Australian products are booming in Asia

Australia’s innovation culture and stringent regulatory system are among the reasons that Australian companies are thriving in Asia, according to the boss of Life-Space, China’s leading probiotic brand.

Craig Silbery, the CEO at Evolution Health – which produces popular probiotics brand Life-Space, spoke at Probiota Asia organised by NutraIngredients-Asia last week.  

The reputation that Australian supplements brands have built up over the years could be attributed to “an innovation culture and very entrepreneur for product development,” Silbery said when describing the Australian supplements industry.

A regulatory framework that prioritises product quality and stability has also contributed to the credibility of Australian supplements.

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NutraIngredients, in conjunction with GOED, will be holding APAC's first ever omega-3 event in Singapore in February 2019, featuring renowned speakers from CSIRO, A*STAR, Koure, GOED and more.

Find out how to attend.

Fewer, bigger and better: Herbalife on how industry can help boost APAC nutrition programmes

Industry can play a major role in improving nutritional problems in APAC, but when it comes to collaboration with governments and agencies, there needs to be a focus on a smaller number of projects that have a bigger overall impact.

That’s the view of Tod Gimbel, Herbalife’s vice president of government affairs for APAC.

He was speaking at the Responsible Business Forum on Sustainable Development 2018 in Singaporewhich debated how industry, policymakers and NGOs could help meet the United Nation's Sustainable Development Goals (UNSDG).

Gimbel drew attention to the company’s Nutrition Clubs. With over 90,000 Nutrition Clubs in operation around the world, each locally-run operation serves as a social enterprise, enabling access to health and nutrition products through individual serving portions at affordable prices.

 

Nestlé gearing up to compete with a2 Milk with impending formula launch in Australia, NZ

Nestlé is launching a A2 beta-casein protein infant formula product in Australia and New Zealand within the next two months, competing directly with first-mover a2 Milk.

In February, Nestlé introduced Illuma Two Stage 3, an infant formula product containing A2 beta-casein protein, to the Chinese market. According to category business head Tarun Malkani, the firm is now planning for further distribution in the country.

The formula will be launched this month in Australia as NAN A2, and will hit the shelves in November in New Zealand as S-26 Atwo; the company is also keeping its eyes peeled for other possible markets for the product.

 

Capilano's prebiotic honey makes US debut as company keeps keen eye on China market

Australian honey maker Capilano Honey recently brought its signature prebiotic-enriched product to the US market, two years after its China debut.

Called Capilano Beeotic Honey, it is touted as the world's first clinically tested prebiotic honey, sourced exclusively from Australian bees.

The non-GMO honey contains eight naturally occurring oligosaccharides that act as prebiotics, which the human body cannot digest and thus, can aid in nourishing good gut bacteria and support digestive health.

It is currently available at Walmart locations across the US in BPA-free 385ml jars or 350ml squeeze bottles.

 

Practitioner-only brand Designs for Health preparing for Australia launch with aggressive NPD and new tech focus

US-headquartered practitioner-only brand Designs for Health is gearing up for its official launch in Australia, with former Blackmores, Vitaco and Mr Vitamins exec Peter Barraket at the helm.

The firm has recently held some ‘soft launch’ breakfast events with the major unveiling set for early December.

Speaking to NutraIngredients-Asia, Barraket said the firm would launch with a portfolio of 22 products, largely focusing on digestive, musculoskeletal and cardiovascular health.