Consumers find out about nutritional quality by closely scrutinizing the labeling and list of ingredients (clean label). They are interested in the provenance and origin (clean sourcing) of a foodstuff or the raw materials of a food supplement, and the potential for any of these to be sources of pollutants or toxins. They look closely at traceability and production methods (clean process), and the certifications confirming overall good practices. Fermentalg's DHA ORIGINS™ products meet consumer expectations in terms of sustainable sourcing, purity and high organoleptic quality.