In the past couple of years, the online retailer marketplace has become the dominant place for Brand Owners to increase sales and brand awareness.
This was a dynamic environment for growth prior to the Covid-19 pandemic, but the surge of online shopping and the increased interest in supplements during that time brought this market to a new level. Now, online retail sales are an essential consideration for every business strategy, whether the brand is a start-up or legacy company.
What are the key manufacturing considerations a Brand Owner should address before working with online retailers?
