90% of consumers in Asia Pacific, the Middle East and Africa (APMEA) say that they are interested in functional foods that are customized to meet individual nutritional needs. Top categories include yogurt, sweet snacks, and cereals and granola. Formulating with unique ingredients, like yeast beta glucans backed by research can help manufacturers meet growing demand for innovative foods that help consumers meet their wellness goals.
Download the white paper, Satisfying Consumer Demand for Functional Foods with Immune Health Benefits, for insights on creating functional foods and other products with immune health ingredients that can provide benefits consumers crave.